Breakout Sessions

I Am a Digital Project Manager (and So Can You!)

As we deal with more complex technology, new-ish management methods, and shifting design trends, we’re still dealing with individuals that don’t always understand what digital project managers do. It’s easy to feel overwhelmed.

In this session, Digital Project Managers (DPMs) will learn about:

  • The role of today’s DPM
  • Overview of Scrum/Agile work management
  • Communicating value to stakeholders
  • Managing risks (or, why projects fail)
  • PM tools for web build projects
  • Finding a support network beyond your local bar

Participants will emerge from this session not feeling like your sole function is to act as complaint shields or pencil pushers. You’ll walk away feeling confident about your ability to manage interpersonal relations and technical projects alike.


Martín Franzini
Managing Director, Pacific Northwest
Forum One

Martín is a managing director at Forum One, a leading digital agency in the Pacific Northwest where he oversees strategy, digital marketing and web development projects for nonprofits, foundations, think tanks and government clients. A recovering PM, he has spent the last nine years launching digital initiatives for clients across various sectors and preaching the virtues of good UX. Recent clients include the UN Foundation, USAID, the Smithsonian Institution, Mercy Corps, and the Center for Strategic and International Studies. Outside of the conference room and Google hangouts, Martín can be found porch-sittin' or grilling steaks around Seattle.

Session Type



Tuesday, October 3
2:15pm - 3:15pm